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Posted on Sustainabilitank.info on October 19th, 2013
by Pincas Jawetz (pj@sustainabilitank.info)

 

The following I learned, Thursday October 10, 2013, coincidentally at a breakfast meeting of the new series at he Green Tech Investors Forum run by Dr. Gelvin Stevenson and hosted by the New York Offices of the International law Firm Crowell &  Moring.

I said coincidentally because that day I was traveling to Reykjavik, Iceland, for the First International Conference of the Arctic Circle Nations, October 11-14, 2013. This Conference, as it turned out, was mainly concerned in the creation of wealth in the old way, but viewing  now on how it will be possible to using the access to the newly un-covered-of-ice waters and lands of the Arctic.

There could not have been a more contrasting set of visions then those exposed at the Manhattan event and the general spirit that drove the organizers of the Harpa Conference Center at the Reykjavik event. These two events will bring me back to post about pure SUSTAINABILITY after having lately been focused rather on the melt-down of the United States that to me was a much more frightening perspective then the climate change induced melting of the ice-caps at the three poles.

In the present posting I will be dealing with concepts put forward by Mr. Jigar Shah, the Star speaker at the Manhattan event. This will  follow  material from the other presenters before the Green Tech Investors Forum. Then, in following postings, I will be dealing with specifics from the Reykjavik meeting, and I foresee a series of postings about what can create Sustainable Wealth and what can be seen rather as a throw-back to past mistakes.

DSCI0056

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we already posted:

Posted on Sustainabilitank.info on April 10th, 2013

– See more at: www.sustainabilitank.info/2013/04…

 

and the full program of the Conference/meeting as provided several days before the event and which we posted October 10th so I could provide the link to the people present at the Manhattan event:

Posted on Sustainabilitank.info on October 10th, 2013

– See more at: www.sustainabilitank.info/2013/10…

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The Manhattan meeting was about a new company that has new proprietary technology or billing purpose – “Simply Grid” – it provides a solution for on-demand access to electricity.

The company’s proprietary technology includes a custom engineered controller which is deployed either within industry standard electric charging stations or as an augmentation to standard in-wall electrical outlets, and an Internet based management and billing system which allows for the automated initiation/termination of electric service via mobile app or text message, monitoring of usage, and billing. 

Simply Grid focuses on three markets: the mobile food industry, marinas and RV parks, and personal electronics in cafes and other public spaces.

 There are over 25,000 food carts and food trucks in the US, and they are expanding rapidly. Their legacy source of energy, gas or diesel powered generators, is expensive, polluting and noisy. Simply Grid’s solution – usually a four-foot high pedestal – enables private lot managers and municipalities to provide electricity to these vendors at a significant cost savings while providing a more pleasant environment for their customers.

 

 Simply Grid has a pilot in Union Square, midtown Manhattan, – with a food-cart vendor – Rafiqi’s – on the north side of the Square – in conjunction with the Mayor’s Office, ConEd, and NYC Department of Transportation. Additionally, the company has already deployments at food truck parks in Austin, TX and Atlanta, GA.

 

 Food carts’ portable generators—used by about 60% of all food carts—emit twenty times more particulate matter and other asthma-causing pollutants than NYC’s electric supply.

Simply Grid’s technology allows lot owners and municipalities to provide grid electricity to them, which makes them cleaner, quieter, and more profitable.

Electricity is made available to these vendors via outlets in industry standard electricity pedestals which have been customized with proprietary metering controllers. The controllers connect wireless to Simply Grid’s cloud-based platform which manages customer accounts, metering, and billing.

The system allows vendors  on city streets and RV lots to initiate service with their mobile phones and connect to the electric grid with cables they already use with their generators.The food vendors will be able to sell electricity to electric vehicles – cars, bikes etc. This will help clean up the air in cities by making it more feasible to use electric vehicles. Obviously, the electricity supply is a separate topic – but the decreased dependence on diesel and gasoline is clear. In this respect it is a company that does not only owe its success to efforts to decrease effects that cause global warming i.e. the use of petroleum products, but it also provides new lines of income to vendors of other services, and economically thus creates “CLIMATE WEALTH.”

The speakers at the meeting were SIMPLY GRID officials –Mike Dubrovsky; CEO, Jeffrey Hoffman,  COO;  Samuel Abbay, Co-Founder and Co-CEO. Present, and separate speaker, was partner and initiator of the “CREATING CLIMATE WEALTH” concept Jigar Shah who made already a lot of money when he created “SunEdison” – now a very successful company with billions in sales, and which he sold so he can go on creating new ideas and companies.

Creating Climate Wealth guru, Jigar Shah, is the real focus of this posting, and his just released manual – the book that is part autobiography and part blue-print for the future is:

“CREATING CLIMATE WEALTH: UNLOCKING THE IMPACT ECONOMY” caries ISBN: 978-0-9893531-0-6 – ICOSA publishing – www.icosamedia.com/publishing. It costs $21.95 and is a true manual.

Further information at www.creatingClimateWealth.com

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Carl Pope, the former Executive Director of Sierra Club, writes among those that recommend this book – “Shah shows that a new massive wealth opportunity is at our fingertips, linking sustainability and economic development.”

We completely subscribe to this and must remark that Jigar Shah was able to show that the innovative management ideas that he promotes are not dependent on new technologies but rather on the imagination that frees us to use beneficially existing technologies in novel ways – this without government subsidies and rather in a pure private enterprise way. Obviously, this can be made possible only if government does not insist in interfering by supporting existing interests opposed to change.

“Creating Climate Wealth” introduces the general idea that natural resources fail us if we do not start a development with the concept that we want to answer a need, rather then pushing the sale of an exhaustible stash of resources – i.e. found fossil fuels or minerals.

Following that, we get the example of the creation of the SunEdison Company that came about to answer the need for cheap locally produced electricity, and eventually leads to the creation of the new company, the subjet of the October 10th meeting – “SimplyGrid” – that will eventually sell Renewable Energy via a smart grid. All this to be done by private investors that all what they need is non-interference from the government.

The important thing is that Jigar Shah is an entrepreneur who grew up in a home where his parents were already steeped in the spirit of entrepreneurship. JIGAR IS OUT TO MAKE MONEY IN A CLEVER WAY – AS SAID BY INNOVATING MANAGEMENT SO HE ANSWERS A TRUE NEED EFFICIENTLY AND AT LOWER COSTS THEN THE COMPETITION. Further, he structures his business plan so that all what he needs is a good client and he does not involve the client in his building the company.

SunEdison takes advantage of the vast roof space of large companies and puts there photovoltaics built with -off-the-shelf parts.
No waiting here for improvements that might take years, and no talk here of experimentation.

The client does not invest a penny – only agrees to buy the electricity at a price well below what it costs him today. Jigar finds the investors outside the product buying company and totally without government help except that he must make sure that existing electricity production companies do not cause the government to grant them a monopoly that would not allow this upstart to sell electricity. This is not a theoretical comment – it is rather a description of the sick US economy.

To get the details of this innovative way of doing business. and to realize the deep thoughts that went into Jigar’s choice of companies which he approached first, and the financial backers which he approached so that this will be a growing company with ever increasing revenues and financing, rather then a one time shot by a wise guy – please go to the sources which I presented here.

I read the book on the plane ride to Reykjavik, so it helped me be a little more critical of what I heard there.

 

 

 

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